small business marketing – How to Grow My Business

Using videos to capture your audience

You retain 95% of what you watch but only 10% of what you read. So if you want customers to remember you, video content can help.

[Free ebook] Understanding the buying roles

Learn who decides, who buys and who uses your product – they’re not always the same person! Knowing your audience will help improve your marketing and avoid the trap of talking too much about your products.

Why you need to set a marketing budget

Growing companies should see marketing as an important investment, not an expense. Having a pre-defined marketing budget will help you get better ROI, avoid bottlenecks and invest with confidence.